Tribune Broadcasting Implements Matrix Across All Media Properties
Matrix will provide Tribune with enhanced sales management functionality from media specific CRM through sales analytics and reporting; providing real-time advertising revenue insight. Pittsburgh, PA (PRWEB) September 08, 2014 Matrix Solutions, the leading provider of media customer relationship management (CRM) and sales intelligence software, has announced Tribune Broadcasting as their newest customer. Tribune Broadcasting has implemented the web-based and hosted Matrix software system at all 42 of their owned or operated local TV stations and digital properties. Matrix will provide Trib
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